Offering a solution to emergency managers who don't have the resources to deal with that "new social media thing: ...
One of the great things about the #smem community on Twitter (which is a great platform for the sharing of info and best practices) is the willingness of people to put forward their ideas and own lessons learned for the benefits of others. So, I can say that the idea I'm about to detail has been "borrowed" from colleagues in the US and elsewhere.
Imagine you're dealing with an incident or ongoing emergency in your small community (or even a large one) ...you might not necessarily have all the resources you need to fully monitor social media, detect emerging issue and enhance your situational awareness. Now, what do you think you could achieve if you could "farm" that work out to a team of emergency managers, first responders and others, from areas outside your own? That's the concept behind the Virtual Operations Support Team or VOST.
The pioneers of this concept in the US (Jeff Philips, Cheryl Bledsoe, Scott Reuter and others) have already established a few teams. The rationale behind this concept is explained by my friend Kim Stephens:
The idea is that in a disaster, anyone trying to monitor and respond using social media will be quickly overwhelmed by the amount of data that needs to be examined and sorted into useful information. In a catastrophic disaster this need is only amplified and there will also probably be a need for a predetermined, trusted person or group to search, proritize and forward crisis data from outside of the disaster location if the internet is not functioning or bandwidth is limited, or again, if the on-site personnel are overwhelmed by the amount of crisis data incoming.
For a great presentation on the concept and recent trends ... this one comes from New Zealand where a VOST has been implemented
The concept was fleshed out by Jeff Phillips last year and has been refined ever since. Serous work by some very serious people (although they are a partying bunch too ...) has led to the creation of an umbrella group that shepperds the creation of new VOSTs. They meet regularly and help set the course which leads to empowerment for local emergency managers wherever they are. What's more, they have tested their concepts, both during exercises and in real-life ... and have shared their lessons learned.
So what do I see as the Canadian interpretation of the VOST? Well, building a coast-to-coast-to-coast networks of EM, first responders and volunteers that can help gather virtually and assist emergency management organizations, municipalities and agencies (such as the Red Cross, 2-1-1 and others) when disasters strike. Key functions (and many more could be added) could include:
- monitoring social media for reputational threats and enhanced situational awareness
- engaging on social networks on behalf of, and with the key messaging provided by, the activating agency/organization
- acting as liaison with the Volunteer Technical Communities who provide crowdsourcing and crisis mapping support during disasters or exercises (such as Standby Task Force, CrisisCommons and Crisis Mappers).
9 Comments
Great blog, Patrice. I'm thrilled you are involved in this global VOST initiative!
Fantastic idea Patrice! Thank you for sharing the Canada VST concept. It sounds like a lot of the material required to implement this concept in Canada has already been developed, but it requires a Canadian home and supporters like yourself to facilitate implementation. If you and other Canadian VOST supporters would like to use PTSC-Online to facilitate development of a Canadian VOST I will certainly do everything I can to support you.
To show some initial support I created a Canada VOST page in PTSC-Online which can serve as an initial home to help promote the concept. It is listed on the PTSC-Online main menu and includes a Supporters Group to which Canadian emergency managers who have expressed interest can be added.
I will also promote the concept using our social media channels.
I am posting the offer of support from Dan Linehan which was received on Twitter.
Thank you Dan for your offer of support. As Patrice Cloutier is coordinating the activity, he will be aware of your offer by posting it here.
Great to see the VOST concept arriving here in Ontario/Canada. Thanks for your continuing efforts on the emergency communications front. I will contact you personally, for further details on how you wish to organize a VOST team (s).
There is considerable potential for networking and engagement of agencies and NGOs in this type of EM response.
Here is another comment received on Twitter from Impassion Media.
For those who may want to follow the development of a new Virtual Operations Support Team on Twitter, you may want to consider the Pacific Northwest team.
When creating a virtual operations support team can consideration be given to including input from Amateur Radio operators. In some respects amateur radio is like social media but it has been in operation long before the internet was invented and it regularly provides reports from the scene of major incidents. Some emergency management programs incorporate amateur radio, and I believe all should, as backup and supplemental communication, but other programs do not include it which makes it difficult for radio operators to know where to send the reports they have. roviding a way for this information to reach the proper authorities by channeling it through a VOST may be helpful.
Great Idea Patrice!
Post a comment